Tag Archives: ui

PosterMyWall.Com Redesign – Lessons Learned

Yesterday I updated www.postermywall.com with the latest build, and with that went out the new visual design that Nida’s been working hard on. A side-by-side comparison of the home pages is below, with the new design on the right.

June 2010

old ui

November 2010

new ui

Although it’s still too early to know if the new design will do better than the previous one in terms of conversion rates and user experience, it is still interesting to compare our goals for the original design, the problems we faced, and how it changed over time.

Problem 1: Facebook Lookalike

Continue reading

Tagged , , , ,